Welcome back! Brinda Berry continues her techie-web-wisdom series this week. The first three posts addressed ways to optimize my B-L-O-G presence, yet minimize the time required to read and comment on multiple sites. Brinda brought her left brain to the party, including the part that suggests I (gasp!) track statistical data. My first comment today will offer details on progress-to-date.
This week we kick off a series on another social networking tool: that funky little TWITTER bird with a language all its own. Tweeps, Tweets, Retweets and Twerps. What? That last one isn’t in TwitterVille? Now you know why I turn this over to Brinda each Wednesday. BONUS! Brinda has provided a link to her website, so you can register to win a weekly prize. Comment, click the link, and you’ll be entered for the weekly drawing. The prize is so secret, even I don’t know what it is. Worse, she expressly excludes me from winning.
Thunk. I’ve been knocked from my Hammock again.
Climb Fly aboard, Brinda.
SERIAL WEB PIMP BRINDA BERRY
Brinda Berry is the author of The Waiting Booth, a YA fantasy published by Etopia Press. Currently working in higher education administration, she spends her days thinking of ways to improve education for college students. Brinda spends her nights devising exciting tales that involve teens who might be saving the world.
PIMP MY BLOG PRESENCE – PART FOUR
by Brinda Berry
I am basically a shy person. No, really I am. I’m the person who hates walking up to a stranger at a party or business function and saying, “Hi, I’m Brinda and blah blah blah.” On Twitter, I suddenly feel able to make friends with someone who mentions they have a dog or they’re a writer OR they also ate cheetos for lunch. So, Twitter is a place to connect with people. There are lots of businesses on Twitter and that’s great. You should conduct yourself like a business (writing) in some aspects. On the other hand, there are business-like techniques that I say you should AVOID as a writer. I hate it when people I just met (or followed) are trying to sell me something. Come on. We JUST met. As a creative force, you should maybe think more like a rock star or actor while on Twitter. Be likeable.
I jump right into this topic assuming that you know about the social media phenomenon of Twitter. Gloria is a Twitter participant already and that helps a lot in getting right in there to the meat of this discussion. I have tracked my activity on my website with Google Analytics and can tell you that people visit my site due to activity on Twitter. Gloria is already tweeting about her blog posts, so I know this will help her bring future friends and fans to her site. When her novels are published, she’ll have a virtual “street team” in place of people who will spread the word about her fabulous writing and where to purchase. Twitter friends will recognize her unique humor and become fans/book buyers as well. It’s called word-of-mouth, and it’s international on Twitter.
I’m going to do a bit of self-promo here and plug a few old posts from my own blog. Here is some homework for Gloria. The first post is about how you should place a period (or other placeholder) in front of a reply on Twitter and why. If you don’t practice this, you will greatly reduce the reach of your Twitter posts. How to Engage People with Your Reply.
The second post is about making lists. Lists on Twitter help you to get to know people better. You want to be on other people’s lists. It means they like you and don’t want to lose track of you. Here is an example. Let’s say I walk into a room of one thousand people and begin randomly searching for someone who can talk with me about query writing. I walk up to persons #1, #2, #3, and none of these folks are slightly interested in this topic. #1 is talking about the World Series. #2 is talking about how she hates baristas. #3 is trying to sell me male enhancement products. This is not going well, is it? OR I could have a list of fellow writers and access that list to see what they are discussing. BINGO. Several are talking about queries. Some are talking about open submissions calls. Others are just talking about fun stuff, but heh….we need that too. Here is my post with instructions on lists: Pay Attention and LISTen.
And finally, you may remember that I asked Gloria to start looking at her blog analytics/stats. I told you that I believe in measurement. I NEED confirmation that I’m getting somewhere with this form of social media.There are dozens of measurement tools out there– Klout, Twitalyzer, and Twittter Grader to name a few. I graded myself in May 2011 on Twitter Grader and and wrote a post about it: Are You Making the Grade. The good news is that I’ve gone from a score of 87% to 94 % . Woo hoo! If you read the post, you’ll see what they’ve graded me on and why these metrics are important.
Until next week, Gloria can choose (1) to practice replies with the period in front, (2) make a list and add some people to it, (3) plug her username in Twitter Grader and see what it says! These are my suggestions, and I do not claim to be a TWITTER GODDESS. I’m only sharing my opinions and practices. I must admit that I enjoy Twitter and hope to see you in the Twitterverse!
And, now it’s time for questions. Post them (as I plan to) as comments and Brinda will answer on-line. If the answer to any question is topic-length, Brinda will let us know when and where to anticipate the blog response. CHIME in! Ask your questions. Leave advice. Tell Brinda how brilliant she is. Then click here to enter your name for the Super Secret Weekly Prize.